Legal

Privacy Policy

Last updated: June 27, 2026

1. Who we are

BasicGear ("we", "us", or "our") operates the website at basicgeartackle.com. We sell professional-grade fishing gear through Amazon. This policy explains what information we collect when you visit our site or contact us, and how we use it.

2. Information we collect

We only collect information you voluntarily provide:

  • Contact form submissions — your name, email address, and message when you use our contact form. This data is transmitted securely through Formspree to our email inbox at info@basicgeartackle.com.
  • Usage data — we use Google Analytics / Vercel Analytics to collect anonymous data about how visitors use our site (pages viewed, time on site, general location by country). This data does not identify you personally.

We do not sell products directly through this website. All purchases are made through Amazon, which has its own privacy policy governing your transaction data.

3. How we use your information

  • To respond to your customer support or business inquiry
  • To understand how our website is used and improve it
  • We do not sell your personal data to any third party
  • We do not send unsolicited marketing emails

4. Third-party services

Our site uses the following third-party services:

  • Amazon— all purchases happen on Amazon.com. When you click "Buy on Amazon," you leave our site and Amazon's privacy policy applies.
  • Formspree — processes contact form submissions on our behalf. See formspree.io/legal/privacy-policy.
  • Google Analytics — anonymous site analytics. You can opt out via the Google Analytics opt-out browser add-on.
  • Vercel — our website is hosted on Vercel, which may log IP addresses for security purposes.

5. Cookies

Our site uses minimal cookies — only what's required for analytics and site functionality. No advertising or cross-site tracking cookies are used. You can disable cookies in your browser settings; the site will still function.

6. Your rights

You may request to access, correct, or delete any personal information you've submitted to us. Email info@basicgeartackle.com and we will respond within 30 days.

7. Contact

Questions about this policy? Email us at info@basicgeartackle.com.